A social media target audience is the specific group of people you want to reach with your social channels. They are the people who are most likely to be interested in your content, products, or services. They are likely united by some common characteristics, like demographics and behaviors.

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WE DO:

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1. Compile data on your existing customers and social media audience.

2. Use social listening to find conversations about your brand.

3. Research which social channels your audience uses.

4. Check out the competition.

5. Understand what your target audience wants from your social channels.

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...and this is how we build your COMMUNITY​